What limitations exist on advertising for psychologists in Massachusetts?

The correct response is that psychologists in Massachusetts must not make false or misleading claims in their advertising. This aligns with ethical guidelines and regulations governing psychological practice, which emphasize the importance of honesty and integrity in marketing. Psychologists are required to present their qualifications, services, and the efficacy of treatments accurately, ensuring that they do not provide misleading information that could deceive the public or lead to harm.

Maintaining truthful advertising is crucial to uphold the public's trust in psychological services. Misrepresentations can not only violate ethical standards set forth by professional psychological organizations but can also lead to potential legal ramifications.

The other options do not accurately reflect the regulations in Massachusetts. For instance, there is no requirement for personal stories to be included in advertisements, nor are there restrictions solely on online advertising. Additionally, advertising practices do not mandate an emphasis on discounts and promotions; such focus can vary based on individual practice and marketing strategy but is not a requirement under state law.